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Ford F-Series Trucks – 1948 Overview

Ford F-Series Trucks – 1948 Overview

The Ford F-Collection has come to be the backbone of the American roadways and highways, from its beginnings in the late 1940’s by way of to its remarkable achievement in the 1980’s & 1990’s. It was a lengthy haul to the top rated of the sales charts but the tale begins as one particular of Fords 1st types made right after the conclusion of Earth War 2.

In 1998 Ford celebrated the 50th Anniversary of the F-collection vehicles with the enterprise lavishing a terrific deal of attention and publicity on the styles for the duration of the calendar year. This interest was definitely deserved as even while the structure and engineering have evolved above the decades the American truck driving general public have acknowledged this and continued to acquire this car with gusto. This has been shown more than the final two a long time as the F-sequence has been the very best-providing car or truck in The united states of any category and was the trailblazer as truck mania took the American Auto Sector by storm.

After the stop of Entire world War 2 Henry Ford II (who was built President in 1945) designed a couple of modifications that would flip Fords fortunes all over. Initial off he employed a group of persons from military services backgrounds to overview and change the internal functions of the company, next he appointed Ernie Beech as government president and Common Supervisor of Ford and moved him from GM owned corporation.

The new management team ended up incredibly identified and prime of their agenda was the return of Ford to leading of the sport for car and truck production. Although this new crew ended up ambitious they have been also sensible and they knew this would just take some time to obtain.

The end of the War in 1945 observed new truck patterns rolling off the creation lines from the Huge A few before their initially new design and style autos. The explanation for this was vehicles have been off to a flying begin as generation traces for the duration of the war truly only created trucks for both of those civilian and navy use and hence production traces were geared for vans. Chevrolet and GMC were initial off the blocks with new models released through 1947 although Dodge and GMC seemed to the start out of 1948 to launch their new styles.

1948 Ford F-Sequence Vans The administration at Ford was thoroughly mindful of the pivotal job the 1948 F-Collection Trucks had been to the long term of the corporation and their prolonged time period targets. Just one of the critical aspects was the Ford truck selection. In 1947 the vary consisted of ½ ton series, just one-ton collection, the Vanette and the large obligation 1 ½ & two tonne products. Compare this with the 1948 array when released consisting of 8 styles ½ tonne, ¾ tonne, large responsibility ¾ tonne, just one tonne, 1 ½ tonne, two tonne, two ½ tonne, and a few tonne vehicles.

The 2nd variable was a improve from earlier motor procedures as they made the decision to use a new motor for the F-Series, it was typical for Ford to use an motor currently in use in a Ford car or truck.

The third issue in Fords advertising and marketing program was the fundamental sizing rating, this was seriously a nominal method having said that it proved really helpful. The concept wasn’t anything new as International were being using a equivalent process but the badged Fords (F-1 for the ½ ton versions through to F-8 for a few tonnes) with the F standing for Ford used automobile weights in shoppers minds. At the time the field regular was for 7 excess weight courses of car or truck.

Ford’s extensive-phrase aim was to surpass Chevrolet and Global. Chevrolet was the field chief in gentle duty and medium responsibility trucks, while Intercontinental dominated the bigger end of the medium responsibility class and in heavy duties. Ford’s F-1 by way of F-6 motor vehicles have been aimed instantly at Chevrolet, although the new F-7 and F-8 styles ended up aimed at Worldwide.